TEMU

Modernising and Revitalising Traditional Indonesian drink: Jamu

  • Graphic Design
  • Branding and Identity
  • Craft and Making

TEMU aspires to introduce Jamu, an Indonesian cultural treasure, to both local and global audiences by blending innovation with heritage preservation. The goal is to engage and inspire new enthusiasts by modernizing Jamu while honoring its legacy, thus fostering greater awareness and appreciation for this time-honored tradition. Drawing inspiration from the Indonesian concept of 'Turun Temurun', TEMU embraces the idea of passing down traditions, knowledge, and practices through successive generations.

A project by Natalia Karen Kamil
A project by Natalia Karen Kamil
A project by Natalia Karen Kamil
A project by Natalia Karen Kamil
A project by Natalia Karen Kamil
A project by Natalia Karen Kamil
A project by Natalia Karen Kamil
A project by Natalia Karen Kamil
A project by Natalia Karen Kamil
A project by Natalia Karen Kamil