Andrea is a friendly nerd who giggles too much at design ideas. She has a knack for approaching visual design with innovative thinking and vice versa, making it easy for her to weasel out of any problem-solving challenges. To bring these creative challenges to life, she draws on her broad range of visual design skills and experience. This ability is further specialised in motion graphics and illustration, which also bleeds through in every aspect of her design as a trained eye for aesthetic sensitivities.
Creative Idea Clichés
What if even original 'A-ha!' creative ideas aren’t free from being predictable?
What if even original 'A-ha!' creative ideas aren’t free from being predictable? Guided by focus groups, this project distilled a personal pattern of over 600 creative visual ideas to see how creativity kept manifesting in them, thus revealing six ironically cliché ways for anyone to break free from a constrained way of thinking to a creative one.
