Hi, I’m Madi, a Manila-born graphic designer with a focus on branding and visual storytelling. I’m passionate about creating meaningful impact and serving communities through my work. I have a growing interest in culturally sensitive, people-centered design, and I’m always eager to explore new skills and mediums. I’m looking to grow in creative environments that value thoughtful, purpose-driven work.
SAMA SAMA
Culturally sensitive design for health communication in low-literacy contexts.
Conventional designs like universal icons and packaging designs often use visual analogies and lengthy texts that may not be accessible nor understood by culturally specific communities. SAMA SAMA explores culturally sensitive visual design in communicating the skin health benefits of virgin coconut oil to the Sama Bajau community.