I’m a multidisciplinary designer focused on creating immersive and meaningful visual experiences through design, storytelling, and digital media. My work explores themes of culture, identity, and emotion through experimental visuals, branding, and interactive concepts. I’m passionate about blending conceptual thinking with creative experimentation to produce engaging work that connects with contemporary audiences across both physical and digital spaces.
High End, Second Life
Exploring consumer perceptions of luxury in the era of pre-owned prestige
'High End, Second Life' explores changing consumer perceptions of pre-owned luxury in today’s culture of prestige, identity, and sustainability. Through visual storytelling and research-driven design, the project examines how value and authenticity extend beyond first ownership. It challenges traditional ideas of luxury by highlighting the emotional, cultural, and personal narratives attached to second-hand luxury goods, reframing them as meaningful objects that continue to carry status, individuality, and evolving identities.