Embracing her passion for design, Kelsey Chew is a student specialising in digital media and user experience, embarking on an exhilarating journey of discovery and growth. Fuelled by insatiable curiosity, I delve into each project, exploring novel ideas and continually questioning the 'why' behind every design decision.
MOOD
MOOD satirizes Gen Z's social media addiction with fictional remedies.
MOOD is a satirical brand that pokes fun at Gen Zer's excessive dependence on social media by creating fictional remedies that promise to cure the lasting negative effects of social media use. These fictional products mimic the form of commonly misused substances, aiming to highlight the parallels between social media addiction and substance abuse.