I am a graphic designer with a background in commercial interior design, bringing a practical understanding of space, storytelling, and real-world design constraints into my creative practice. I am interested in how branding, visuals, and environments shape perception. I value design that is honest, human, and purposeful, creating meaningful experiences that connect people, ideas, and spaces.
InSync
Reframing gym progress through shared accountability, effort, and consistency.
InSync is a community-based fitness system that responds to appearance-driven social comparison in gym culture. Instead of encouraging users to measure progress through idealised physiques, it shifts attention towards shared workouts, measurable effort, and reward-driven consistency. Through buddy-supported participation, progress is recognised through stats, sets, reps, and visible action, offering a more supportive and sustainable framework for gym-goers.
